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2. Are Entrepreneurial led Businesses Critical for New Zealand’s Future?

  • Writer: Kerry Paul
    Kerry Paul
  • Nov 21
  • 1 min read
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Lessons from Five Start-ups to Exit over 20 years


This Blog Series draws heavily on Kerry Paul’s experience over 20 years founding five start-ups, building these into global businesses and finally the exit. The most notable being Manuka Health New Zealand 2006-15. In less than a decade, it grew from a start-up to a $73 million sales per annum business, exporting to 45 countries with a staff of over 120. The company’s story illustrates what it takes to build a global brand from scratch: vision, strategy, execution, and above all, the ability to adapt and learn along the way.


A One-Stop Guide to Building Global Businesses


The goal of this Blog Series “Building Global Businesses” is to provide the kind of practical roadmap needed when starting out. Instead of piecing together lessons from multiple sources, this Blog Series aims to be a single reference point for New Zealand entrepreneurs who want to take their businesses global.


How to Build a Global Business from New Zealand
How to Build a Global Business from New Zealand

At its core, the message is simple:

  • Start with a clear idea of the value your product delivers.

  • Be prepared to adapt as you learn.

  • Build capabilities beyond production—branding, governance, distribution, and innovation all matter.

  • And above all, think globally from day one.


For small countries like New Zealand, the world isn’t just an opportunity—it’s the only way forward.


Your next read in the series 3. Where to start in building your global business?


Building Global Businesses


A fuller explanation is outlined in my book “Going Global” www.goglobal.co.nz


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Comments

Kerry Paul Business man and blogger
Kerry Paul – Stepping Out of Your Bubble Author
​

Hi, I'm Kerry. I enjoy challenging people by asking questions and presenting different views to encourage critical thinking. My 45-year career has always had a global focus, building successful relationships in over 50 countries. I am empathetic to diverse views, irrespective of gender, ethnicity, religion, culture, or socio-economic status. Join me on a captivating journey as we explore how India shaped the world over two thousand years ago, potentially leading to the first settlement of New Zealand. This blog series aims to expand readers' awareness and knowledge of how people may have come to New Zealand in pre-Polynesian times. Given the time constraints many readers face, I am providing a platform for them to consider these intriguing possibilities in easy-to-read blog posts.

 

Who were the first people to settle in New Zealand? How did India possibly contribute to any development, given its major role over 2000 years ago in some of New Zealand’s closest neighbours? These questions will guide our exploration and open up a rich dialogue about the historical connections and cultural exchanges that may have shaped New Zealand's early settlements.

 

I'd be more than happy to discuss with readers of my blog about India, its history as well as New Zealand and the suggested origins of its first settlers. 

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